“Catching Yount Talents”
for Fien Construction Company
The youngsters I worked with shared a secret: Some kids (obviously not themselves) tend to „borrow“ equipment from construction sites. And boom: A recruiting campaign was born. The concept? Those who already have the right gear might be exactly the talents Fien Construction Company is looking for.
Campaign Highlights
Credits
My role: Concept, Copywriting.
Copywriter, Concept: Vincent Geller.
Art Director, Concept: Dilay Bön, Gabriel Schuster
Creative Director: Bruce Roberts
Motion Design: Denis Klook
Media: Sarah Handschin
Photographer: Christian Bobst
Awards: ADC*E – Shortlist; ADC – 1x Bonze, 2x Shortlist; SDV – Silber; WOOHW – Shortlist